ABOUT US
Our mission is to be the industry’s market leader and costantly supply our customers with newly developed products that make work environments tider, safer and more efficient.
Zeca’s products are well known in Italy and throughout the world for their practicality, long life, ease of use and, above all, their safety, even in the most extreme conditions of use. We lead the way in the production of reels but, over the years we have extended our range to many other products in order to fulfil all our customers’ needs.
OUR CUSTOMERS
Companies and professionals of over 90 countries of the world have selected Zeca as the Italian benchmark for reels and professional equipment for the industrial, automotive and agricultural sectors, as well as for building sites.
They all put their full trust in our company, ensured by our well established technical know-how and willingness to listen to customers’ needs. This is why we can also provide bespoke solutions to meet more specific requests.
OUR HEAD OFFICE
Zeca production plants, logistic warehouses and offices have been extended several times over the years, alongside the company’s continuous growth. We now have 3 interconnected factories, occupying an area of over 15,000m². A staggering 300m² are dedicated to our unique research and development centre, which allows us to carry out several tests on products’ quality and life.
3
factories
+ di 15.000 m²
of fully covered area
300 m²
of quality control laboratory

OUR VALUES
These are the benchmarks that always inspire our business conduct:

INNOVATION
Every day, we aim to be more and more competitive and as a result we keep developing innovative and effective solutions that support a world in constant transformation.
EXCELLENCE
Excellence is a true obsession for us: both in the manufacturing process and in the development of long term relationship with our partners.

QUALITY
We make sure that every product we manufacture meets with the highest standards of quality. It's our way to repay the trust of those who choose us.
CUSTOMER CENTRICITY
We listen carefully to the needs of those who, every day, work with our products.
TEAMWORK
People have always been our most valuable resource. We promote collaboration, we value skills and we reward merit.
PEOPLE ARE ALWAYS AT THE HEART OF OUR WORK
Zeca was set up from the technical skills and inventiveness of Carlo Zerbini and of his son Luciano, a mechanic, who used his innovative equipment to improve his work and that of many others. Making technology available to people is therefore in the company’s DNA.
We have built our success focusing on cutting-edge technologies, on quality of materials and, above all, on believing in the value of our staff. People are indeed what make Zeca a unique company, always meeting all customers’ needs with passion, speed and efficiency.
200
outsourced and in-house staff
40 years
average age
15 years
average at the company

A LONG HISTORY OF EXCELLENCE
Zeca boasts over 90 years of commitment, passion, accountability and innovation spanning over four generations, always with the future in mind. It started in 1929 with a small company selling spares for cars and motorbikes in Rivarolo Canavese, already focused on innovation. Carlo Zerbini and his son Luciano set up an engineering laboratory that changed and inspired the future of their family.
In over 90 years, after a long string of patents, the workshop and laboratory have turned into a company exporting to five continents and meeting the requirements of professionals seeking mechanical perfection and technical innovation, as well as the unique Italian design.